Colorado Springs Vintage Homes Blog

A tech savvy realtor can help sell your home

 Technology and Real Estate

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In today’s real estate market, it has become more important than ever for sellers and buyers to hire a real estate agent who understands how to market their home on the Internet.

The day has past for Realtors who only use old-fashioned sales methods in real estate; putting a sign in the yard, putting the property in the Multiple-Listing Service (MLS) and sitting back waiting for the phone to ring.

This method might have worked at one time, but no more. Consider these facts:

• In every age group, newspaper readership is down.    This trend will only continue.   Have you tried to get a teenager to read a book lately?    Many are too busy using their text message.
• According to a recent study published on Realtor.org “Nine out of 10 home buyers use Internet in the search process…”

So when you are interviewing a real estate agent to sell your Colorado Springs home: 

• Ask them about their marketing plan, including their “Internet” marketing plan.
• Do they have an Internet based showing service?  If so, can the home owner get copied on all feedback forms.
• View their website, is it professional and does it stay updated?  Do they have a search feature on their web site?  Can they showcase specific properties?
• “Google” their name, does it come up on the first page or do you have to dig down to find it.  Or does it come up at all?
• “Google” the property address of one of their listings, does it come up?
• Request a list of websites where they place their listings.
• Do they have a Blog?  Blogs have great Search Engine Optimization (SEO) for both your agent and for your property.
• Do they use Social Media?  Do they understand the power of Social Media?  Facebook?  MySpace?  Twitter? 
• How else do they use the Internet to promote your house?   Craigs List?  Overstock.com?  Ebay?
• And finally, contact them through their website to see if they respond!   Look for an agent that responds to inquiries quickly.

If you are interested in selling your Colorado Springs home, you need an agent who can get your home seen by as many people as possible; and the Internet can help do that.   Contact us and we would be happy to talk with you about how an Internet campaign in conjunction with traditional marketing can help sell your home. 

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Kathy (719-287-1049)   KTorline@msn.com

Tags: colorado springs co real estate, Colorado Springs Realtor, colorado springs realty, Homes in Colorado Springs, manitou springs real estate, real estate colorado springs colorado, tips for home sellers

This entry was posted on Saturday, February 14th, 2009 at 6:37 am and is filed under For Sellers. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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